a fantastically creative new designer homeware label. work includes identifying brand values followed by writing the press release/catalogue/website/product naming.

CHA CHA SUPERMARKET – press release.

The best dressed homes shop at Cha Cha Supermarket

In a creative collision of comfort and style, Cha Cha Supermarket brings a fresh fashion sensibility to interiors with their stunning array of original designs and vibrant colour.

Heading up the creative team is designer and illustrator Soozy Lipsey – who has made her mark in the fashion world with her uncompromising style and fearless approach towards materials and convention.

Creator of fashion label Faulty and more recently the Me Me Me T-shirt range, her work has sold in some of the most progressive stores around the globe such as Browns Focus, Jones and Selfridges in UK, Surface2air in Paris, Ships and Beams in Japan and Supernova in Hong Kong.

She has also collaborated with Griffin, Levis, Edun, Parker Rock and Midwest (Japan) while her work has found critical acclaim across major fashion, art and lifestyle press including Dazed & Confused, Vogue, Grafik and Tank magazines.

Cha Cha Supermarket launches with “Meet The Neighbours”, an exclusive range of homewear with attitude, comprising innovative contemporary rugs and low-level seating cushions that bring art to the heart of your home.

With styles you can walk on, sit on, look at and live with, never mind what’s in your wardrobe, what is your house wearing?

Cha cha supermarket is around you/ it surrounds and confounds you/ it electrifies and energizes/ decorates and detonates environments/ its art at the heart of your home Cha Cha!